SBC Insurance was established in 1979 by Sport BC in an effort to provide more affordable insurance options to the Amateur Sport Sector of British Columbia. In 1987, Sport BC also formed Allsport Insurance Marketing in partnership with Elliot Special Risk Insurance, which offered the specialized sports programs across Canada. Allsport and SBC Insurance were operated jointly for the next 28 years.

in 2015, Elliot Special Risk was bought by Markel International, a Lloyds Syndicate. As SBC Insurance was still owned 100% by Sport BC, the decision was made to separate the two operations.

Since then, SBC Insurance has grown into a full service insurance brokerage, providing Commercial Business Insurance, Home Insurance, and Travel insurance products. Our specialty remains providing Sport Liability, Sport Accident, and Non Profit Directors & Officers coverage to our Sport partners and others. We also provide Errors and Omissions, Cyber-Liability, and Directors and Officers coverage to non-profit and for-profit companies.

SBC Insurance is the only insurance brokerage in Canada that is owned by a Non Profit Society. When you purchase insurance from SBC Insurance, the profits stay locally, providing revenue to Sport BC, and furthering the programs and charitable organizations associated with amateur sport in BC.

We are happy to provide you with a quote for your home or business in any industry.

Call us today at 604.737.3018 or 1-877-360-6648 for your personalized quotation!


SBC Insurance thanks you for your patience during this unprecedented time and we will continue to do our best to service your insurance needs. Effective March 18, 2020, all new renewal and new policies insured by Markel Canada Limited will have the attached Contagion Exclusion.  Please find a message from Markel Canada Limited below.

Message from Markel Canada Limited

 The Situation

With the escalation of the spread of Coronavirus, we have a responsibility to help to protect the financial stability of the company, given the potential scale of the accumulated impact. This means we all need to be mindful of the developing situation when making underwriting decisions. Clearly we need to continue to provide a high level of service to our customers and brokers on both new business and renewals. However, we also have a responsibility to charge an appropriate price for the exposures we assume, to avoid exposures that are likely to become losses and to decline exposures where the risk cannot be adequately assessed.

What you need to know

COVID-19 is the infectious disease caused by the most recently discovered coronavirus. This new virus and disease were unknown before the outbreak began in Wuhan, China, in December 2019. The virus that causes COVID-19 and the one that caused the outbreak of Severe Acute Respiratory Syndrome (SARS) in 2003 are related to each other genetically, but the diseases they cause are quite different. SARS was more deadly but much less infectious than COVID-19. There have been no outbreaks of SARS anywhere in the world since 2003. COVID-19, ‘CO’ stands for ‘corona,’ ‘VI for ‘virus,’ and ‘D’ for disease. The spread of COVID-19 has resulted in the disruption of the global economy from air travel to the hospitality industry to the global supply chain. This outbreak has prompted questions of how insurance policies might respond to claims stemming from business losses.

As part of the underwriting process on each policy, Markel Underwriters must be vigilant in assessing this newly emerging risk as we review requests for insurance that might include COVID 19 exposures. The World Health Organization updates this situation daily:

What this means to Markel Commercial General Liability and Professional Liability policies:

All new and renewal policies must include the Contagion Exclusion including exposures related to contagion within crowds including, but not limited to:

  • Realty, Hospitality, Restaurant, Retail, Habitational, Hotel/Motel
  • Janitorial services, restoration including business directly related to the disinfection, clean-up, or remediation of COVID-19 or any other communicable disease.
  • Mass transportation
  • Sport, Recreation, Leisure
  • Spa, Salon
  • CARE
  • Camps, YMCA, Schools, Municipalities
  • Food/Drug/Medical Supplies
  • Any risk with crowd exposure

What this means to Markel Excess Travel Medical policies:

There will be no new or renewals provided for excess travel medical policies until further notice. This means that your excess travel medical policy (if coming up for renewal) will be lapsed by Markel Canada Ltd. In the future, Markel will consider providing an excess travel medical policy when there is more clarity concerning this global crisis.

Should you have any questions and/or concerns, please feel free to contact me, Cameron Cheung, General Manager at 604-737-3451 or via email at




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    KidSport BC

    Our mission: to remove the financial barriers that prevent some children from playing organized sport. Our vision: #SoALLKidsCanPlay!

    Learn more

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    Our mission: to remove the financial barriers that prevent some children from playing organized sport. Our vision: #SoALLKidsCanPlay!

    Learn more